Which term is defined as coordinating all activities from raw materials to final customer?

• A. Logistics
• B. Production
• C. Supply Chain Management
• D. Operations Management

Answer: (C)

Coordinating all activities from raw materials to the final customer is supply chain management. This view covers the end-to-end flow of goods, information, and finances, including sourcing, procurement, manufacturing or value-adding processes, warehousing, transportation, distribution, and even returns and after-sales support. The aim is to integrate multiple organizations—suppliers, manufacturers, distributors, retailers, and customers—to optimize cost, speed, quality, and service. This broader perspective sets it apart from logistics, which focuses mainly on moving and storing goods, and from production or operations management, which concentrate on internal processes to turn inputs into outputs. SCM ties these pieces together to ensure the right product is in the right place at the right time for the customer.